Who we are

At Geidea, we are a leading Saudi fintech company that provides our clients, both in private and public sectors, with the latest and best-in-class payment solutions









Our impact within our community is our success story. While remaining up-to-date with international fintech, we believe payment solutions should be customized and customer-centered. While we remain actively supportive of Saudi Arabia’s 2030 vision, we aim to empower convenient payment solutions through our regional expansion.


To facilitate payment mechanisms within our regional community through the innovation of secure payment solutions.


To be the market leader in convenient payment solutions in the Middle East and beyond.

The team

Abdullah Al Othman is a Saudi entrepreneur & visionary working to advance the economic and social well-being of the Kingdom of Saudi Arabia. He is committed to the pursuit of innovation, social responsibility and societal ideals.

Mr. Al Othman has an MBA from Al Faisal University in Riyadh & BSc in Information System from King Saud University. He is also a member of the Chamber of Commerce Youth Committee.
At a young age, Mr. Al Othman became passionate about the payments industry, whilst such concepts were still new in the Kingdom. With a desire to reshape the Saudi eco-system, this led Mr. Al Othman to found Geidea Solutions, a Saudi fintech company that is at the forefront of smart payment technologies.

Mr. Al Othman was asked to speak about his journey on Entrepreneurial Leadership at Oxford University and believes entrepreneurship plays a critical role in fueling & engaging society to lead new venture creation and innovation for the betterment of both local & global growth and sustainability.

Muayyad Adili is the Vice President and Head of R&D department in Geidea. With 17 years of experience in architecting, designing, developing and supporting Financial Services Applications, he is one of the most talented people in the field of banking payment services and POS (Point of Sale) solutions. He is an expert consultant in developing POS solutions, software and hardware, SAMA (mada, span) Certifications, Terminal Application Certifications ADVT and MTIP (with VISA, MasterCard, and Maestro), Security in Payment systems, Contactless Payment solutions, and Loyalty applications. Muayyad has worked with different Brands of POS (Ingenico, VeriFone, Axalto, Gemalto, Spectra, Castle, XAC, etc.) throughout the years.

With over 10 years in the Saudi banking industry / sector in various areas including Customer Relationship Management, Treasury Finance, Project Management, and Business Process re-engineering, Nada is also an accomplished leader of teams and a leading Saudi woman in her industry.

Nabil Khan is Geidea’s Director of Operations, responsible for leading the company’s operations across the Kingdom, executing Geidea’s customer service strategy and ensuring operational excellence company-wide.

A seasoned operations professional, Nabil specializes in management of people, processes and performance in fast-paced and dynamic environment. During his employment with Geidea, he was responsible for leading Geidea operations through a transition to peak performing status.

Prior to joining Geidea, Nabil has 15 years’ experience in Telecom, Banking, IT and BPO sector. He has worked with leading organizations such as Mobily, Lloyds Banking Group, Halifax Bank of Scotland and VodaFone UK in various capacities.

Nabil holds a MBA degree specializing in Operations Management from University of Wales, Cardiff UK.

Jalal S. Munasser is the Quality Manager for Geidea. He has over 11 years of working experience in Quality Management Systems, Plant/Factory Management, Operations Lean Manufacturing, Business Process Re-engineering (BPR), Production Planning, and Supply Chain Management. He has gained expertise using business systems such as: SAP, ERP, and other Solutions Business Systems. Jalal obtained his Master's degree in MBA: Industrial Management from Sheffield Hallam University, UK and B.Sc. Industrial Engineer from Applied Science University, Jordan. He has authored a book titled "Lean Manufacturing: How to Implement Lean Principles within an SMEs", published in 2016 which is available on the Amazon bookstore. Jalal has achieved numerous achievements at the individual and company's level during his past 11 years of employment such as: QMR certified, Strategic planner certified, Internal Auditor, Project Management Professional PMP®, CE marks, SASO certificate, & ISO 9001 Certificate.

Alaa Ali Moh is the chief financial officer in Geidea, he has over 15 years working experience in finance, costing, budgeting & forecasting, financial analysis and financial modeling. He holds a CMA certificate and is a member of the American Institute of Certified Management Accountants "AICMA"), he also has a certified KPI professional & practitioner. He is a specialist in setting and preparing budgets, building a professional financial modeling and an expert in corporate valuation. He works in various fields of business like retail, real estate, construction, manufacturing and finally in communication and IT solutions.

Our history

Our clients

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